How Virtual Staging Is Helping Managers Tell the Story of Their Units

Virtual staging helps generate a whopping 89% more inquiries. But if staging is so effective, why do we see it on so few listings?

The traditional way of staging a home is expensive and time-consuming. Property managers and real estate agents perform the technique to help prospective residents develop a sense of a what home would feel like to help move them down the leasing process. After all, viewing an apartment filled with attractive furniture and décor helps potential buyers visualize living and working in their potential next home.

However, the monetary requirements of the physical process prohibit multifamily managers…